CCG – For millennia, Americans have used toothpaste to achieve dental hygiene and a bright smile. With their formulae altering over time to suit the shifting requirements and preferences of consumers, several iconic brands have become household names.
Top 7 Oldest Toothpaste Brands in the United States
Come explore the seven most established toothpaste brands in the US, each of which has had a significant influence on oral hygiene practices throughout the country, as we dive into the history of dental care.
1. Colgate
Establishment: 1873
With a long history that dates back to 1873, Colgate is arguably one of the most well-known brands in dental care. Colgate first offered toothpaste in tubes in 1896 after it had previously only been available in jars.
The company hasn’t stopped innovating since then, providing a variety of toothpaste compositions to cater to different oral health requirements, such as whitening and sensitivity alleviation.
2. Pepsodent
Established: 1915
In 1915, Pepsodent made a splash in the dental care industry with its special formula that included a substance known as “Irium,” which was supposed to prevent tooth decay and leave teeth shining.
Aggressive marketing campaigns emphasizing the value of routine brushing helped the brand become well-known very fast. To satisfy the demands of customers everywhere, Pepsodent is still providing a range of toothpaste options today.
3. Aim
Establishment: 1916
Aim was established in 1916 and has over a century of experience providing dental care. Aim toothpaste is still a mainstay in American homes because of its reputation for being reasonably priced while maintaining high efficacy.
Because of its dedication to quality and affordability, the brand has gained a devoted following among customers looking for trustworthy oral hygiene products.
4. A Rembrandt
Establishment: 1987
Founded in 1987, Rembrandt is a relatively new dental care provider, but it has made a strong name for itself as a leader in the field. With a focus on teeth-whitening toothpaste and oral hygiene products, Rembrandt blends science and creativity to provide practical solutions that lead to a more radiant and healthy smile.
Customers looking to improve their dental hygiene routine have come to love Rembrandt because of its emphasis on cutting-edge formulae and outcomes comparable to those of professionals.
5. The Squigle
Establishment: 1998
Squigle is among the newest brands of toothpaste in the US, but its creative approach to oral hygiene has made it stand out among the industry’s veterans.
Developed in 1998, Squigle is renowned for its special recipe that doesn’t include any artificial flavors, detergents, or abrasives, making it perfect for people with delicate gums and teeth. Dentists and customers alike have praised Squigle for its emphasis on gentle yet efficient oral care.
6. Tom’s of Maine
Establishment: 1970
Since opening its doors in 1970, Tom’s of Maine has led the way in the field of natural dental care. Tom’s of Maine offers a selection of toothpaste options devoid of artificial preservatives, tastes, and colors. The company is dedicated to using only natural ingredients sourced from ethical and ecological suppliers.
Tom’s of Maine has established itself as a reliable brand among customers looking for environmentally and socially conscious dental care products by emphasizing environmental stewardship and community involvement.
7. Close-Up
Establishment: 1967
Close-Up’s innovative recipe, which combined mouthwash and toothpaste into one product, completely changed the dental care sector. Established in 1967, Close-Up gained rapid recognition for its unique red and white packaging and revitalizing taste.
Close-Up has remained a well-liked option for customers searching for a practical and efficient way to preserve fresh breath and a healthy smile because of its novel approach to oral care.
Conclusion
Let’s honor these seven toothpaste companies that have been around for the longest in the US while also acknowledging their decades-long contributions to dental hygiene and health.
These businesses have had a big impact on how Americans take care of their teeth and gums, from ground-breaking formulations to creative packaging and marketing tactics, all aimed at preserving oral health and bright smiles for future generations.
